SE Tylose USA expands distribution territory of Essential Ingredients to include Canada for the Personal Care and Home Care Markets.

SE Tylose USA expands distribution territory of Essential Ingredients to include Canada for the Personal Care and Home Care Markets.

Lawrenceville, GA (March 1, 2023) – Essential Ingredients, Inc. has been granted expanded distribution territory by SE Tylose USA to represent the Tylose® line of cellulose ethers used in personal care and HI&I market segments in Canada. Essential Ingredients already serves as SE Tylose USA’s distribution partner in the United States and has distributed SE Tylose products since 2014. “We set a strategic goal to expand to new territories and we are honored to be able to do so with SE Tylose,” says April Yeager, SVP and General Manager of Essential Ingredients. “Our partnership with SE Tylose has been a very positive and successful one and we look forward to being able to build upon this success by representing them in Canada.”

“Essential Ingredients has proven to be a valued partner in other regions,” said Mr. Adrian Brewer, commercial director, SE Tylose. “We look forward to expansion in the care and HI&I markets.”

For personal care products, Tylose® grades deliver viscosity control and rheological properties. Tylose grades provide a thickening effect and improve the foam stability of bubble bath, preserve moisture during a perm treatment, increase the stickiness of adhesive creams, act as a binder in powder make-ups and optimize the distribution of coloring agents in the hair. In home care applications, Tylose® products are ideal for thickening and adjusting the rheology of liquid, water-based cleaners.

About SE Tylose GmbH & Co. KG:
SE Tylose GmbH & Co. KG is a growing German chemical company belonging to the Japanese Shin-Etsu Group. With its manufacturing plants in Wiesbaden, Germany, in Plaquemine (Louisiana), USA, and in Naoetsu, Japan, Shin-Etsu Chemical Ltd. is one of the world's largest suppliers of methyl cellulose (MC) and hydroxyethyl cellulose (HEC).

In Wiesbaden, about 560 employees work in Production, Research, Sales & Marketing and Administration departments.

The production of Tylose in Wiesbaden has a long tradition. In 1935 the first production plant for methyl cellulose was put into operation. After decades of affiliation to the Hoechst chemical company and some years being part of Clariant, Shin-Etsu Chemical bought the Tylose unit at end of 2003, operating since then as SE Tylose GmbH & Co. KG.

About Essential Ingredients, Inc.
Essential Ingredients is an international specialty distributor of raw materials used to manufacture personal care, pharma, pet care, and household products. In 2017, Forbes magazine recognized the company as one of its Small Giants: America’s Best Small Companies. Essential Ingredients is a 100% employee-owned business following the implementation of an Employee Stock Ownership Plan (ESOP) in 2011. The company invests in and depends on its employee owners who in turn care about their company, their customers, and supplier partners they serve. In 2019, Essential Ingredients was awarded Certified Evergreen status by the Tugboat Institute for their dedication to continual improvement and enduring excellence around values, practices, and people. The team at Essential Ingredients is committed to remaining an independent specialty chemical distributor that will prosper for generations to come.